12-month minimum, then month-to-month. Cancel anytime after the first year, the site goes offline (you keep your domain, of course).

No setup fees, no exit fees, no lock-in contracts. We work with business owners who understand that SEO and Google rankings take time to build.

Traditional agencies charge massive upfront fees to cover sales teams, office rent and layers of staff. I'm a solo specialist without those overheads. Working from my Melbourne home office, I focus entirely on what you're paying for : hand-coded websites that load fast. No bloated team or fancy office. No "Press 3 for support" — just direct access to the guy actually building your site.

Moreover, small businesses don't always have thousands to spend on a new project. With a monthly subscription, your website can potentially generate leads and pay for itself. This makes the subscription model efficient, not cheap.

PSI = PageSpeed Index. It's a Google tool that analyzes website performance on both mobile and desktop devices. Since slow websites frustrate users and cause them to leave, page speed has become a critical part of how search engines rate your website. Even fancy web design agencies' websites have poor scores! 90/100 is considered good; we aim for 95–100.

You certainly can, and there are several online tools to get started quickly and cheaply.

Clients who choose us want business results (i.e. customers actually finding you and reaching out) alongside a professional-looking online presence — plus fast loading, ongoing customization, and zero maintenance down the road. Read more here.

If you're not ready to invest in a professional website yet, you can start with a Google Business Profile and active social media pages. These free tools can help you get found online while you decide on your website strategy.

With a monthly subscription, if your website brings in just one new customer worth $150 (or more) each month, it pays for itself! For tradesmen and accountants, each new customer is potentially worth several hundred dollars.

Speed & Performance: Custom-coded websites load in under 1 second, while WordPress sites typically take 3 to 5+ seconds. 53% of mobile users bounce after 3 seconds, so this impacts your conversions.

Security: Static websites cannot be hacked because there's no database or login system. WordPress powers 43% of websites but accounts for 90%+ of hacked sites due to plugins/themes.

No Ongoing Headaches: You won't deal with plugin updates, device compatibility issues, or surprise breakdowns. Your site just works.

Better Google Rankings: Fast-loading sites rank higher in search results, helping more customers find your business.

True Mobile Optimization: Custom code ensures your site looks perfect on every device, not just "good enough" like many WordPress themes.

Predictable Costs: No mystery fees or mandatory upgrades, you know exactly what you're paying.

The bottom line: WordPress might seem cheaper upfront, but custom code delivers better results for your business and saves you headaches long-term.

Choose subscription if you :
Prefer smaller, predictable monthly costs and $0 upfront
Prefer ongoing support for edits, updates, maintenance
Prefer someone else handling technical issues
Want hosting and security monitoring included

Choose the one-time payment if you :
Prefer to pay in full and own your website outright
Can manage your own hosting and updates to contact forms etc
Plan to make content changes yourself

With subscription, the site goes offline if you cancel, but may pay for itself if you stay on (Most clients choose this).
With the upfront option, you own your website and pay less in the long run.

Yes the total amount is higher after 2 years but in small, manageable payments. You're paying for access to a developer and unlimited edits, hosting, security updates, SEO improvements, plus an optional site redesign after 3 years.

For us (the agency), it takes 2–3 years including hosting fees to earn the one-time payment equivalent. The subscription lets us stay in business without charging you thousands upfront.

More importantly, if your website brings in just one new customer worth $150 each month, it pays for itself! This way, you continue getting value while we continue providing a premium service.

Your site goes offline, you keep your domain name. Even if we purchased the domain for you, ownership will be transferred to you so you can start over with someone else for a new website.

Both pricing options include on-page Search Engine Optimization.

This involves optimized page structure, title hierarchy, tags and descriptions that Google can easily scan. I use image compression, internal linking strategies, content silos, responsive design techniques, lazy loading, and clean, mobile-friendly code for fast loading. I also include local business markup so Google knows your location and can decide how to rank your website.

The optional blog add-on can significantly improve SEO – you get 3 to 5 high quality blog posts every month that include targeted keywords and position your business as an authority in your industry. Search engines value blogs because they provide fresh, relevant content that adds indexed pages, addresses customer questions, and boosts organic traffic over time.

A blog helps your business in two main ways. First, it improves SEO by giving Google more pages to index, targeting keywords your customers search for, and showing your site is active and up-to-date. Second, it builds trust by demonstrating your expertise and addressing common customer questions—saving you time from answering them repeatedly.

For best results, blogs need consistent posting (2–4 times per month) with content that genuinely helps your audience. If you can commit to regular updates, a blog becomes one of your most valuable marketing tools.

Our blog add-on includes 3–5 blog posts per month, so you get the benefits without the time investment needed to write them yourself. Each post is thoroughly researched and crafted to be both articulate and compelling, no matter how niche your industry. Appropriate pictures and graphics are included as needed, with image compression for fast loading. This ensures your content addresses search terms your potential customers are actually using, positioning you as the expert they're looking for.